THE ROLE OF AI IN PERFORMANCE MARKETING ANALYTICS

How to Minimize Mobile Application Churn With Performance Marketing SoftwareApplication spin is an important service metric that measures the percent of customers that stop using an application in a provided timeframe. A high price of spin can be an indication that individuals are losing interest and turning to rival applications.

The Duty of Push Notifications in Mobile Performance MarketingAs a strictly permission-based medium, push messages are incredibly powerful and should be tailored to specific user teams. Customization is the crucial to efficient push marketing and can dramatically improve response prices, particularly during onboarding.